NRCC 2017 Seminars


Monday, October 2
4:00-6:00 pm
Virtual Carwash Tours

Room 411
Join Tom Hoffman, Jr. for a “virtual” tour of some of the Northeast’s most innovative and forward-thinking locations. They will show you through their eyes what makes these washes stand out from the competition. You will be able to ask questions about each application and process and also hear first-hand from each wash’s owner the “why’s” behind their innovation. This first-ever “virtual” tour is a must-see!

Moderator: Tom Hoffman, Jr., Hoffman Car Wash, Albany, NY

Tuesday, October 3
7:30-8:45am *Includes a buffet breakfast
Traditional Early Bird Panel & Breakfast

Room 402

This show favorite is a candid, unscripted discussion with seasoned
operators who will answer any and all questions relating to carwashing in an informal panel discussion. Year after year, this seminar receives the highest reviews. Content will cover all segments of the industry. Be prepared to ask questions, take notes and walk away with information you can implement at your wash to increase your bottom line. You can also provide questions when you register online.

*Breakfast will begin at 7:30am and the program will begin at 7:45am.

Ron Bousquet, Randy’s Car Wash, Medford, MA
Steve Sause, AutoShine of New England, Manchester, CT
Doug Rieck, Magic Wash, Manahawkin, NJ
Dave DuGoff, College Park Car Wash, College Park, MD
Dennis O’Shaughnessy, Jr., Glenmont Car Wash, Glenmont, NY

Moderator: Bob Katseff, Turnpike Car Wash, Peabody, MA

Tuesday, October 3
New Carwash Development — The Good, Bad & Ugly!

Room 411
We all know about sites that are a homerun out of the box,
as well as some that never could cover the debt service. But what makes a good carwash successful? Location, layout and design are all important, but so are management and finance. This seminar will touch on it all and include take-home value for seasoned, as well as new, and prospective operators.

Presenters: Dave DuGoff, College Park Carwash, College Park, MD, and Mike Ashley, Virginia Car Wash, Woodstock, VA.

Tuesday, October 3
10:00-10:45 am
How Cyber Criminals Think & Act

Room 412
Understanding how credit card theft takes place is not just about the technology criminals use, it is about the psychology behind the crime. Trying to stop and prevent someone from stealing your data goes well beyond any tips and tricks. In this session, John M. Stengel with JSCM Group will share the psychology of cyber crime and the motivations. You will learn where these actors come from, what they use to sell the information and their financial gains. This will be a behind-the-scenes journey of Cyber Crime that will give you the tools to mitigate your risk at the wash!


Tuesday, October 3
11:00-11:45 am
Keynote: Managing Millenials

Room 402
Millenials, we can’t live with them or succeed without them. How do we reward them in a way that works but allows the rest of us to get our own jobs done? How do independent Gen X’ers handle giving what seems like constant feedback?

This session addresses all of that and more. It’s designed to help leaders manage a workforce with what seems like vastly different needs and expectations. The session is jam-packed with all the things you’ll need to really motivate and effectively manage your younger employees. And most of the tips will make everyone feel happier too!

Keynote Speaker: Denise Ryan, owner of FireStar Speaking, is a motivational speaker based in Raleigh, NC. She is a graduate of the University of South Carolina with a master’s degree in business. She energizes a workforce by motivating employees with equal parts of enthusiasm, frankness and humor. She has spoken for Fortune 500s as well as small businesses and government agencies.

Tuesday, October 3
12:00-1:00 pm
Award’s Luncheon

Room 403
This buffet Luncheon includes the presentation of the 2017 NRCC Most Distinguished Person Award and the 2017 NRCC Hall of Fame Award conducted by CCA Show Chairmen Bob Rossini and Mike Benmosche.


Tuesday, October 3

Exhibits Open

Tuesday, October 3

INSIDE LOOKS Presentations:

2:15 pm – Innovative Control Systems

3:00 pm – Micrologic

3:45 pm – Coast Commercial Credit

4:30 pm – Dosatron

5:15 pm – WashCard Systems


Tuesday, October 3

7:00-9:00 pm
Welcome Reception
This annual event is hosted at the Water Club and sponsored by Innovative Control Systems. Join your friends and colleagues at The Water Club for a fabulous private reception to include wine, beer and heavy hors d’oeuvres. It’s the perfect end to an education- and innovation-filled day hosted by ICS of Wind Gap, PA.

Presenter: John M. Stengel, President & CEO, JSCM Group, Charlotte, NC

Wednesday, October 4

6:30 am – 2:30 pm

Wednesday, October 4

8:00-9:15 am
Round Table Discussion & Breakfast

Room 402
You can explore a number of topics in-depth at one of the many tables hosted by an industry expert. Bring your questions and concerns and walk away with answers and ideas to implement at your wash. This seminar includes a buffet breakfast.

Table Topics:
Profitable Express Detailing
Social Media Marketing
Self-Service Innovations
Securing your Financial Security
Cyber Security
The Club Plan
Equipment Maintenance
Safety 101
The Express Model
Signage the Upsells

Wednesday, October 4

9:30 am-2:30 pm
Exhibits Open

Wednesday, October 4

INSIDE LOOKS Presentations:

10:45 am – Car Wash Insurance Program by McNeil&Co.

11:30 am – Micrologic

12:15 pm – Blendco

1:00 pm – Mr. Foamer

Registration and Seminars are at the Atlantic City Convention Center.

Welcome Reception at the Borgata’s Water Club Pool